Tag: Brand awareness
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Radisson Hotel Group appoints Hook, Line & Sinker
Radisson Hotel Group, one of the world’s leading international hotel groups, has appointed award-winning and integrated public relations and marketing agency, Hook, Line & Sinker (HLS), to manage its South […]
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1000 Car radios tuned to HOT 102.7FM as WeBuyCars maximises outside broadcast
Nearly a thousand cars sitting on the sales floor at WeBuyCars Midstream, all tuned in to HOT 102.7FM and all primed to take “Joburg’s Best Old Skool and R&B” to […]
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Building brand trust and loyalty in the era of community commerce
By Greg Bailie, Sales Lead, Global Business Solutions at TikTok -Sub Saharan Africa In today’s digital age, brands are constantly seeking new and innovative ways to connect with consumers and […]
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Audio ads deliver publishers a 25% revenue increase, without disrupting user experiences
Advertisers across sectors have seen a positive return on their audio advertising investment placed on web, mobile and other online content. ‘With such high listen-through rates, it is no surprise […]
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Four strategic business partnerships that have helped grow these businesses
Partnerships have helped to fuel the growth of some of the world’s biggest companies. Coca Cola became what it is today by partnering with bottlers and manufacturers. By ensuring neighbourhood […]
By Thule Ngcese, Creative Partner & Co-Founder at Distrikt 9 I’m grateful to have been a Rewire, reinvent and reclaim: How identity shapes the way you lead and succeed in business
When high achievers hit a wall in business, relationships or personal fulfilment, the instinct is The dark side of automation
By Tanika Corneleus, Digital Campaign Lead at midnight Automated systems have transformed every aspect of Planet Rage: The Ultimate Geek Playground
From 5–7 December 2025 on Level 8, the sleek covered rooftop of Fourways Mall will The future of independent contractors is structured, outcome-driven and blended
By Marcel Capra, Chief Operations Officer of EQPlus Independent contracting is moving out of the Windhoek Beer rolls out the Hops Truck
Windhoek Beer is flipping the script on traditional food rules with its bold new campaign: IPT positions Microsoft Copilot as a team of task-ready AI agents for real business outcomes
IPT, a managed IT services and cybersecurity provider, today announced a practical approach to Microsoft HOT 102.7FM voted Gauteng’s favourite radio station
Johannesburg’s much-loved radio station, HOT 102.7FM, has once again proven that radio done right wins Culture, pop culture and the marketing mirror: Which influences which?
By Niko Kougioumtzis, Strategist at RAPT Creative One strong definition of culture comes from UNESCO, Cyber leadership is business leadership
