Tag: Artificial Intelligence
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FORGE by The Brave Group launched at the Nedbank IMC Conference 2024
A new era of marketing efficiency and innovation has arrived with the launch of FORGE, a groundbreaking artificial intelligence platform spearheaded by marketing and technology entrepreneur, Musa Kalenga, CEO of […]
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Nedbank’s “We’re for Africa” campaign celebrates innovation through AI
African excellence is taking its rightful spot on the global stage as the continent’s development and prosperity continue to accelerate. Nedbank’s “We’re for Africa” campaign celebrates this excellence and exemplifies […]
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The future of enterprise AI isn’t about more data – it’s about the right data
Artificial intelligence promises to transform every aspect of business operations, yet a lot of companies lack clarity on how to get from pilot to full production and value realisation. In […]
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AI-powered marketing: How AI insights and automation are already changing the game
By Natascha Torres, Head of Digital Strategy at +OneX Artificial intelligence (AI) has transformed how marketers have worked over the past decade, giving us powerful tools to understand, engage with, […]
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KLM deploys artificial intelligence to combat food waste
KLM Royal Dutch Airlines is wasting less food on board aircraft thanks to artificial intelligence. AI programs enable the company to better predict the number of passengers who have booked that […]
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Predicting 2024’s influencer future
By Danyaal Cloete, Managing Director at Social Star. As 2024 unfolds, the social media influencer landscape has experienced a vibrant transformation, offering exciting opportunities for businesses to capitalise on these […]
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Artificial intelligence, augmented and virtual reality on the agenda at IMM Conference
This year’s Institute of Marketing Management (IMM) South Africa Conference will be held under the theme “Global Thoughts, Local Leaders”, the organisers have announced. Important new technologies in marketing are […]
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Embrace AI but be aware of the data pitfalls for the unwary
By Brian Civin, Chief Sales and Marketing Officer at AfriGIS Artificial intelligence (AI) has made impressive strides over the past five years, with ChatGPT’s mainstream success marking an inflection point. […]
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Automation vs. obsolescence: How AI is reinventing the role of the digital marketer
By Grant Lapping, digital executive at +OneX From the rise of virtual influencers and the advent of non-fungible tokens (NFTs) to TikTok’s explosive growth and Meta’s forays into the metaverse, […]
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87% South African IT leaders expect generative AI to soon have a big role at their organisations
Salesforce, a global leader in CRM, released its latest State of IT report with key trends from IT leaders across 28 countries, including 200 from South Africa. The report highlights […]
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Hate fake news? 5 reasons why you should join news channels run by AI
In a world filled with misinformation and biased reporting, finding a trustworthy news source is more critical than ever. That’s where NewsGPT comes in. As a premier AI-generated news platform, NewsGPT […]
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5 unexpected ways AI is revolutionising our world
Artificial Intelligence (AI) has emerged as a transformative force across various industries, reshaping the way we live, work and interact. While its impact is undeniable, there are several unexpected ways […]
As artificial intelligence reshapes industries across the world, a recent World Economic Forum article highlights Advertisers are planning TV for a consumer that no longer exists
By Leslie Adams, Sales Director at Reach Africa Switch on the TV at home and Is African creativity the world’s most undervalued asset?
By Anthea Whitehead, Cape Town Campus Manager at AAA School of Advertising Africa does not BOO! Campus Media generates more than R25 million in alternative income for partner South African universities
A commercially proven partnership model developed by Campus Media, a South African business operating at Africa’s leading communications association announces landmark AU partnership for its 2026 Africa conference
The International Association of Business Communicators Africa Region (IABC Africa), Africa’s leading business communication association, Why great ideas don’t necessarily translate into great businesses
Entrepreneurs often believe that success starts with a great idea. It doesn’t. Ideas are plentiful. Basetsana Kumalo, Bryan Habana and more to speak at the MANCOSA Jacaranda FM Business Breakfast
Some of South Africa’s most respected business leaders, entrepreneurs and high-performance achievers will take to “This is madness”: The honest strategy behind Distrikt 9’s partnership with the Loeries
It’s a complex time to be in the creative business. So when independent creative agency The MediaShop strengthens leadership team
The MediaShop has announced the promotion of Jedd Cokayne from Business Unit Head to Deputy Uniting for purposeful action to alleviate homelessness in Johannesburg
