Tag: Advertising campaigns
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IoT Media Solutions for seamless POS, content delivery, video streaming and advertising
By Merousha Harichand, Chief Information Officer at Trinity Businesses across industry sectors need to embrace digital innovation to remain competitive. As part of this, they must explore new avenues to […]
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Simple yet bright idea: Gigantti decreases the brightness of its ads in order to save energy
One of the largest consumer electronics retailers in the Nordics, Finnish Gigantti (part of Elkjøp), decreases the brightness of all its advertising in order to save energy. Dimming the brightness […]
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The power of hyperlocal advertising, where consumers eat, shop, play and stay
Agencies sometimes overlook street furniture advertising as a big campaign platform. John Faia, General Manager at Street Network, argues that changing commuter patterns and access to consumers makes street furniture […]
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South Africa’s Most Liked Ads – No surprise who’s made the list again
Kantar announced South Africa’s Top 20 List of Most Liked Ads for 2021 on Friday June 10 – no surprises here – FCB Joburg dominated the line-up with five Proudly […]
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InMobi expands partnership with Microsoft Advertising into South Africa
InMobi, a leading provider of content, marketing and monetisation technologies that help businesses fuel growth, announced an expansion of its partnership with Microsoft Advertising to support enterprise and strategic advertisers […]
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Revving it up for small business
An organisation that supports fast food delivery entrepreneurs in the course of its business has saddled up with a corporate that is assisting small businesses to get back on their […]




















